Halved Our Google Spend Without Losing Sales
Before choosing Creative Web Advertising our Google spending was going up and up, to levels where it was difficult to maintain.
After lots of discussions, I was eventually persuaded to try a radical restructure of our campaign which Creative Web Advertising felt would make a substantial difference. So we went with the new approach, and the end result for Marbella Options was that we have been able to half our Google spend without losing sales.
I am very happy with the ongoing work that Creative Web Advertising is doing for us.
Nick Rhodes, Director, Marbella Options (4 and 5 * Hotel Reservations)
Beyond The Call of Duty
I have been using CWA for all my Google Adwords, marketing and Search Engine Optimisation and I cannot praise them enough.
Jackie and her team have worked tirelessly on MadMolly and I would very happily recommend them to anyone needing assistance with their website.
Although I havent met Jackie in person, I feel as if Ive known her forever – she has such a lovely manner and is always willing to share her expertise and knowledge. She exceeds my expectations every time I need her and always goes beyond the call of duty.
She has a rare quality that does not seem to be prevalent in the business world today.
Katherine Turner, Director, MadMolly.co.uk (Gorgeous Gifts, Pampering & Homeware)
Professional, Dedicated and Friendly Service
CWA have been managing our PPC account successfully for approximately two years. In this time, CWA have structured our PPC campaigns to maximize control and minimize spend, designing the campaigns to differentiate ourselves from competitors but still incorporating relevant event driven keywords. This has lead to a significant increase in online traffic and conversions, and reduced CPC rates. Not only have they transformed our online presence, we have been thoroughly impressed with their knowledge, friendly service – they have always been responsive to our queries and only too happy to help and give advice.
A big thank you to our account manager, Jackie, for creating a good campaign and actively monitoring and improving it when needed : keep up the good work!
Sian Mathias, Marketing Account Manager, Gulliver`s Travel (Sports Tour Specialists)
Lateral thinking, Revolutionary : Huge Reduction in Cost per Application
Our industry is very competitive. By the very nature of our business, our clients feel comfortable to apply for a loan over the internet.
Before working with Creative Web Advertising our conversion rate from internet advertising was acceptable. However, although it certainly did not happen overnight, our campaign with a lot of patience and lateral thinking was revolutionised.
Our ads stand out from the crowd and link to more pertinent content, showing our potential clients exactly what they want to see.
Creative Web Advertising recommended important changes to the application process.
This gave us a massive advantage over our competition, and a huge reduction in the cost per application. We are extremely happy with their service.
Steve Murray, Director, Uncle Buck (payday loans)