SEO Link Building Campaign Plan | Keyword Family Trees
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SEO Link Building Typical Campaign Plan
Stage 1 : Analysis & Development
The first step in the seo link building is that we will analyse your current rankings for core competitive keywords and longtail keywords. We will develop keyword family trees around each of your core competitive keywords, and evaluate the profitability of these groups of family trees.Core competitive keyword: silver jewellery
Longtail keyword: indian silver jewellery sets
Stage
2 : Structuring a Monthly Schedule
For example if you have one keyword that is your main core competitive keyword, we will work on both this and at least one longtail keyword from its family tree the first month and the second month. Towards the latter end of the second month we will incorporate the next most important family tree while continuing to work on the original one with reinforcement work.
Stage 3 : Writing Articles
In keeping with the strategy then the articles will be written at certain intervals and posted to trustworthy article sites. The amount of articles and posting is agreed at the outset of the plan.These articles need to be a minimum of 500 words for the majority of article websites.
What is very important to understand is again for the vast majority of these sites, these articles cannot contain promotional information. Therefore our linking opportunity lies in the biography area. There are a few exceptions. The other side of this coin is however that most people are not interested to read promotional material it is information that they want.
There are PR websites which depending on the link building package you choose can be included. For this we would write a separate article which would have the PR angles allowed but which may contain some similar information to the original article. This means that the campaign is as cohesive as possible while working with the different rules of these sites.
Stage 4 : Social Bookmarking
As the first articles are being submitted around this time your first social bookmarks are also being submitted to be in tune with whichever landing pages on your website support that keyword family tree. This is the approach throughout the campaign, with additional brand orientated bookmarks also.
Stage 5 : Reporting

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